Wake up & kick ass.

Kicking Horse Coffee

Wake up & kick ass.

This is a kick-ass community of coffee makers and coffee drinkers. Kicking Horse Coffee has been waking up the world one kick-ass cup of coffee at a time for over 20 years. 

Their community is strong. They’re Canada’s #1 best selling specialty coffee, a North American top-seller on Amazon and one of the best places to work in Canada. That’s a lot of people waking up each morning and participating in something deep, dark and delicious together. And on top of all that, their accolades continue to accumulate. This horse is just getting started.

The best part of their story? It’s good. The coffee is good, sure. It tastes amazing. But the company believes in doing good, and making good on their promises. Kicking Horse Coffee is one of the original companies to source and use only 100% organic and Fairtrade beans. They’ve never been fans of convention. They’re consistently a consumer favourite, an industry darling and most of all they’re a compelling tale of success without compromise.

This is a great story to work with, and they’re great people to work with. We’re proud of what we do with them.

Story & Co. developed and maintains Kicking Horse Coffee’s branding and marketing tools, as well as working closely with the company on communication strategy. 

Wake up & kick ass. That’s the Kicking Horse Coffee call to action. It’s the benchmark, the lens for action and a healthy dose of possibility, perfect for starting each day.

Brand messaging showcased in poster format.

 

Brand messaging showcased in poster format.

Brand messaging showcased in poster format.

Brand messaging showcased in poster format.

Brand messaging showcased in poster format.

Brand packaging, developed for circulation in Canada and the US.

This bag says it all: deep, dark and delicious coffee. The bag possesses a commanding shelf presence, it’s a distinct product differentiator; and hey, it’s a little cheeky too!

 

Brand packaging, developed for circulation in Canada and the US.

This bag says it all: deep, dark and delicious coffee. The bag possesses a commanding shelf presence, it’s a distinct product differentiator; and hey, it’s a little cheeky too!

 

Kicking Horse Coffee’s website is simple, intuitive, scalable and a significant source of empowering information about the dark side (and the light side too!)

Whole-bean coffee web page.

Just another page from the book of Kick Ass® coffee.

A great coffee company needs good coffee drinkers, and the website offers information designed to inspire and educate visitors.

Full Press is a journal of stories that matter to Kicking Horse Coffee.

 

Brand imagery developed for Kicking Horse Coffee. Real people, real places with extraordinary coffee. Photography by the completely inimitable and really extraordinary Kari Medig.

Brand imagery developed for Kicking Horse Coffee. Real people, real places with extraordinary coffee. Photography by the completely inimitable and really extraordinary Kari Medig.

Brand imagery developed for Kicking Horse Coffee. Real people, real places with extraordinary coffee. Photography by the completely inimitable and really extraordinary Kari Medig.

Brand imagery developed for Kicking Horse Coffee. Real people, real places with extraordinary coffee. Photography by the completely inimitable and really extraordinary Kari Medig.

Brand imagery developed for Kicking Horse Coffee. Real people, real places with extraordinary coffee. Photography by the completely inimitable and really extraordinary Kari Medig.

Brand imagery developed for Kicking Horse Coffee. Real people, real places with extraordinary coffee. Photography by the completely inimitable and really extraordinary Kari Medig.

Brand imagery developed for Kicking Horse Coffee. Real people, real places with extraordinary coffee. Photography by the completely inimitable and really extraordinary Kari Medig.

May the horse be with you! A great brand is a brand that can be worn. Waking up and kicking ass never really wears out.

If you steal someone’s coffee is it called mugging? The Kicking Horse Coffee brand translates exceptionally to merchandise. 

Their cup of coffee, is our cup of tea. That is, if the tea is made with beans, tastes like exceptional coffee and makes waking up and kicking ass a treat!