Story & Co. | Our Work

Shuswap Tourism

Save your soles and put yer feet up in the Shuswap. The Shuswap region selected Story & Co. to develop a comprehensive brand. We consulted with stakeholders, deployed surveys and conducted extensive background research. Thus prepared, we then developed branded materials including an award winning logo and website, brand usage manual, trade show materials, vacation guides, brochures, ads and more. Beautiful, casual, down-to-earth and great from the ground up.

Shuswap Tourism

District of Sparwood

Sparwood is located on BC's other side, 972 kms from the nearest killer whale and proliferation of sushi establishments. This small town with a big truck and a rich coal mining industry worked with Story & Co. to rebrand their community. We engaged with the community extensively and worked with committees and stakeholders to develop a new logo, marketing collateral and brand usage guidelines. We also created a user-friendly municipal website, strategic marketing overview and signage recommendations.

District of Sparwood

Kicking Horse
Mountain Resort

This four-season resort is one of North America's legendary adventure destinations. Story & Co. has worked with the resort for over half a decade developing communication materials and providing message consultation. Over the years our work has included ad campaigns, special event promotional pieces, direct mail, brand usage guidelines, web development, e-marketing, real estate launches and more. No horsin' around.

Kicking Horse Mountain Resort

Tourism Golden

This community is au natural British Columbia at its finest. Story & Co. worked with Golden, BC to develop a community brand that is one of the more fresh and frequently discussed in the industry: it's been used as a benchmark for many other community branding initiatives. The brand initiative and ongoing work has included consultation and research, and the subsequent development of travel planners, mail outs, a smashing website, ad campaigns, trade show materials and more. For evidence of a great story, Golden has all the elements.

Tourism Golden

Ambler

How to get ahead in advertising? Wear a great hat. Story & Co. worked with Ambler Mountain Works to reposition their brand and provide consistency and continuity to their marketing material. Our messaging and design delivered a story that is clever, irreverent, simple, fresh and bold. For some, it's just over their heads. Story & Co.'s work for Ambler included brand usage guidelines, catalogues, a website, POP material, posters, hangtags, corporate ID and more.

Ambler

Revelstoke

Revelstoke has always been an original BC destination. Today Revelstoke is one of BC's more progressive communities and they turned to Story & Co. for assistance in telling their story. We met with decision makers, toured the community and spoke one-on-one with key stakeholders. After research and due diligence, we developed a comprehensive brand package and marketing materials for Revelstoke, including a new logo, usage guidelines and ad templates.

Revelstoke

Boundary Country

Sunny, with a chance of imagination: step into Boundary Country. This region, located near the Okanagan, is renowned for its solace, soft adventure and Borscht. Story & Co. plunged into its rich history and top-notch communities and surfaced with a resonant, authentic regional brand. We developed brand usage guidelines, a brand (new) logo, a tip-top travel website, maps, brochures, swag, trade show materials and more. Thinkin' bout steppin' outta line? Then step into Boundary Country...

Boundary Country

Kicking Horse Coffee

Bean there, drank that. We always knew Kicking Horse Coffee's story kicked ass and we were thrilled at the opportunity to help ensure their story was told best. We refined their logo, developed a now renowned label system, created educational and training material, packaging, posters, media kits and point-of-sale material. Oh yeah, and a kick-ass website. Bad coffee sucks, long-live good people with great beans!

Kicking Horse Coffee